She went from âI could cry at how easy making curriculum is nowâ having never been taught curriculum at this level before, rooted in behavior change psychology and up-to-date teaching principles (from welcome call scripts to exact lesson + student implementation design)...
...to her FIRST $180K launch, and then another $180K launch (and counting) for the same program using the curriculum-based offer sales processes inside.
Youâre here to design and maintain a thriving business WITHOUT the pressure of being online 24/7 or working on it around the clock [weâre talking⊠adding in more sales without adding in more live launches or more 1:1 clients to sustain multiple 5-figure months đ€đ§]
Taking time off?
Vacation time? You time? Sick time? Sleep time?..
...feels totally overwhelming because you have been solely relying on LIVE launches for new clients and income.
Youâve had some great live launches OR you keep promising yourself to âactually launch instead of just throwing up a few slidesâ (I see you đ), either way, youâre throwing all your hopes, dreams, and energy into live launching as your only sales pathway - putting all your eggs in one big 'live launch method basket'. (aka: You better make bank during that live launch to float your business for the rest of the quarter or WORSE⊠add launching MoRe ThInGs around the clock to hit your revenue goals (yikes, talk about a plate that gets full FAST - leading to burnout)
Bottom line...
You no longer want to feel like the next sale can't come in if youâre not tied to your business.
You're dreaming of the day when your business is equipped with automated systems designed to work for you 24/7 to captivate and convert your dream clients (thereby, handing you back your valuable time, energy, and bandwidth)?
I mean the kinda automated sales systems that has your dream clients diving face first into your content and immediately joining your email fam đđŒ DEVOURING your offers đđŒ running to your DMs with fkn wild results đđŒ buying more of your offers and everything you drop for years to come.Â
We're talking...
... a delicious business design that has you STOP relying on live launches, the most recent trendy Instagram sales hacks, and spending more hours than you can count on your business.Â
The kinda systems that allow me to focus on what matters most -- like enjoying a multi 4-figure day while relaxing at the lake with my kids without being co-dependant on sitting in a dark office room, tied to constant live business activities.Â
It's about building a life where your business structure fuels your personal joy, not the other way around. Systems designed for living, not just working.Â
Because success isn't just about the figures in your bank account; it's about those unforgettable 'life' moments, too. Â
I created this for me, for you, for US. I want this for you, too.
Which means, I'd bet you're not looking to churn out just any passive offer that demands you to be on IG in constant 'SaLeS PiTcH MoDe', right?
(Because clearly, you're way too SMART for that kind of grind đââïž.)
You want an offer suite and a strategic FUNctional business model that effortlessly guides your dream clients to many points of purchase, operates with a rock-solid system, generates a continuous flow of sales, and produces a high client retention rate.
- But maybe you doubt the brilliance of your current offers, so you're hesitant to sell them passively. You fear if you release control of the sales process, someone will purchase something, be disappointed, and ask for a refund... so why put in all that work?
- But perhaps you're skeptical about the potential of a passive offer to be crafter in such a manner that it encourages your clients to continuously upgrade and work with you again and again [yes, even transitioning into long-term, higher-ticket packages]
- But maybe you feel as though you often struggle with the tech stuff and wish someone could just say... 'First, do this; then, do this'âso you never become overwhelmed by the tech. [Ahem... my secret talent is turning everyone into a tech wizard with my unique how-to lessons that then become your business's standard operating procedures.]" đđ€€Â Â
- Or maybe you're stuck in the ideation phase, too nervous to take the next step, which is keeping you from entering your 'high monthly recurring revenue phase.'
Raise your hand if you feel seen AF.
She Goes Passive is a program designed to ensure your business model truly benefits from all the hard work you put into it, WITHOUT trapping you in an endless cycle of manual 'to-dos' for sales â meaning no more slow-motion sales. đ„Ž đ©
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Weâll dive deep into everything you need to know about successfully pulling leads from your socials onto your email list and leveraging your passive offers as robust revenue streams to keep your cash flow healthy.
This means you can maintain a thriving business WITHOUT the pressure of being online 24/7 or working on it around the clock [adding in more sales without adding in more live launches or more 1:1 clients to sustain multiple 5-figure months đ€đ§].
Where the 'holy f*ck, I never wanna quit you' đŠ wet offers, funnel & client experience becomes your norm, leaving the dry, yawn-inducing 'Iâm tapping out' đ„±đ€đŽ curriculum and brand experience for your competitors đ!
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JOIN SHE GOES PASSIVE NOW
Pillar One: Building a Transformational Passive Offer for Your Clients and Business Model
Picture this: An offer so transformative, supportive, binge-worthy, and lovable that it naturally ushers your dream clients towards your next logical offering [đ€Â ahem... we're talking, they just can't and won't stop upgrading to work with you again and again]
We're not just crafting a passive product; weâre creating an experience within your offer suite that is so irresistible that the client results are through the roof [leaving clients with no choice but to explore more of what you offer, effectively self-navigating themselves through your entire offer suite. đ€€ đ€đŒ]
This isn't just about creating a âpassive offerâ; it's about engineering a Disneyland-like client journey and experience so transformative they never want to leave.Â
And the best part? All this happens while youâre getting your nails done đ , pumping iron in the gym đïžââïž, being the snack B*tch đȘ for your children and all their friends, negotiating homework time with your kids đ, or, yes, even while you're on a dream vacay exploring the Taj Mahal (yes, âhigh client experience standards AND making money while living your lifeâ is a REAL thing).
Thereâs something about knowing that your offer is SO good (and even offers a tailored journey despite it being self-paced đ) that it ends up adding more sales to your quarters without adding more live launches on your calendar.Â
This does more for your confidence than repeating any âI am enough and meant for thisâ mantras ever could đââïž
Pillar Two: Finding the FUN in FUNnels
Youâre about to start singing đ”  âGirls just wanna have FUNâ errrr, âFUNnelsâ that is đ after knowing how each funnel asset gamifies your biz taking it from overwhelming to operating with marketing and sales systems that work 24/7 without you (so yes, you can achieve your annual goals, build your brand and movement WHILE reclaiming time for the things you love OUTSIDE of your business).Â
We focus on creating a FUNnel system to generate HOT LEADS without YOU being actively involved in the process by creating a FUNnel that effortlessly takes people from their first curious click on your socials to becoming loyal clients (on autopilot).
I know 'create a funnel' has been repeatedly carried forward on all your to-do lists for way too long. đ„ŽÂ Â
This isnât just about mastering funnel mechanics; it's about infusing joy and ease into a process that not only adds hours back into your calendar but also brings extra zeros to your bank account. đž [we're building your very own sales machines]
Youâll learn the new era of FUNnel crafting, where we create "mini valuable brand experiences" that leads to more people buying from you and buying faster -- automatically. Each step of your FUNnel becomes an experience to build your reputation, leadership, and movement - so your audience will not stop talking about what you stand for.
We are going to create FUNnels that build brand popularity, keeps your audience's eyes glued to YOUR offers and brings in sales automatically. đ đÂ
Pillar Three: Elevating Your Client ExperienceÂ
The purpose of this pillar is to build a client experience so excellent itâs wildly impactful for the success of your passive offer suite.
We're bridging the gap between just "having another client or lead in your email list" and having heartbeats who admire you, your brand and your offers almost instantly.Â
Thereâs a HUGE difference between business models that go through 'sales droughts' and those that continuously attract new leads, new sales and creates industry shaking transformative experiences for clients. This isnât about relying on inconsistent viral content, or one-hit wonder passive offers that cause your offer suite to be filled with dead-end, snooze-fest products (or unaligned clients).Â
Instead, weâre about building an offer suite alive with VIP STANDARD value-packed, client experiences. Weâre shifting away from a client experience experience that doesnât enhance your brand or the functionality of a scalable passive business model.
Our focus? To craft an offer suite that deeply resonates with your clients and empowers you to own your time, not sell it by the hour. This is about moving from fleeting, hit-or-miss approaches and inconsistent popularity đđŒ to establishing a brand and reputation built on consistent excellence and transformative client experiences.
Pillar Four: Streamlining Effortless Operations
Wave ba, byeee to the manual, time-sucking to-dos that have been chaining you to your desk and phone. Weâre about to streamline your business operations, FREEING you from the labour-intensive tasks of running it with simple tech-set ups and Plug'n'Play resources you can have up and running in weeks. Â
We're making a deliberate shift from a 'reactionary-razzled-mode' of business operation to a 'visionary-regulated-mode' đ„. This means prioritizing learning the skills to shift from reactive, on-the-fly decision-making and constant 'doing' to a forward-thinking, strategic approach.
This is more than just about efficiency; itâs about aligning with the principles of a mature, passive, well-structured, and intentional business model.Â
When you implement these four pillars, your clients will not want to leave. đ
(Plus, running your biz will be so pleasurable, you will never want to abandon it either.)
Here is the order of operations. Over a four-week period, Iâll walk you through:Â
Architecting OR Optimizing YOUR Sexiest Passive Offer and FUNnel Topic
We start with a proven strategic testing process to FIRST identify YOUR Passive Business Model and SECOND pick (a NEW offer) or optimize (an Existing offer), ensuring itâs the most compelling choice for building your Passive Business Model.Â
This isnât about choosing just any passive offer; itâs about identifying THE ONE that not only stands strong on its own but also seamlessly drives demand for your entire offer suite, even for future offers you have not created yet.Â
We'll focus on a simple yet thorough testing and validation process to ensure your choice perfectly aligns with the mechanics of a thriving passive business model.
You will leave this module KNOWING that you have not only chosen a seductive passive offer but one that is strategically viable for your business's future (and sexy enough for your clients to actually binge, be blown away by and apply - creating a sticky web of referrals and future sales due to your offers' reputation)Â
Designing Your 'heck' yess' VALUE Exchange That Will Deploy Your Cash FUNnel
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In this module, we focus on crafting your 'demand bridge' â a strategic pathway that connects potential clients to your offerings with 'heck yes' quick-win value exchanges. This isn't just any funnel; it's an entry FUNnel designed to captivate and engage, creating a pool of clients who are not just interested, but are eagerly waiting to purchase your upcoming passive offer.
We're about to merge business fundamentals đ€Â with what's working NOW to help you nail your "pocket offers" --- think of them as mini brand experiences that offer 'heck yes' wins, often referred to as lead magnets, entry points, launch events, etc. My pocket offers never gather dust on some virtual shelf, they instead activate my clients to prioritize MASSIVE action inside my offer suite.Â
A demand bridge is more than a series of touchpoints; it's a carefully orchestrated experience that guides your audience from initial interest to committed action. By delivering immediate value and building anticipation, you'll create a seamless transition that transforms casual followers into loyal clients. It's about setting the stage for your passive offer, ensuring that when it's revealed, your audience is already primed, excited, and ready to dive in.
Crafting Your Entry FUNnel "WARM UP YOUR AUDIENCE" Initial Emails
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In this module, we focus on creating the email sequence that follows your 'heck yes' value exchange. These aren't just any emails â they're designed to prime and delight your audience with content that's genuinely worth their time, elevating the experience of your brand even before any monetary transaction takes place. Think of it as the 'dress to impress' approach in email form.
Your HOT leads will no longer get lost in the algorithm due to being on the 'directionless content carousel'.
You know thereâs more money to be made when leads are not distracted and lost in the algorithm sauce.Â
This strategy effectively builds omnipresence, capturing your leads (or lurkers) away from your socials and guiding them through an automated FUNel that takes them from curious creeperâŠto committed client (increasing your overall profit on autopilot).
Mapping Out Your âLIFERSâ Passive Curriculum
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This module is all about transforming your offer, whether new or existing, into a passive experience with my 'Lifers Curriculum Formulaâ and optimizing your CASH FLOW đž using my 'PASS for Evergreen Test' + 'Experience Pathways Method.'
'Wet đŠ programs allowed only. Say goodbye to the dry đïž, forgettable offers (not being completed) saturating the online space. Making your offer FUN, highly "action-based" and âresults-drivenâ isnât just a âcliche goalâ â itâs a savvy business strategy.
Not only will you learn how to create transformational passive offers with a relationship-building onboarding strategy that creates MORE client results, but you will also learn the foundation for a more sticky business model (allowing for seamless cross-selling throughout your offers and DMâs full of âOMG, Iâm binging your offer and the lessons/takeaways are FIREâ ) - leaving people wanting and recommending you more.
ALL the EXACT Emails & In-FUnnel Resources to Deploy Your Very Own Cash FUNnel
[Hello, your next repeatable 10k and beyond sales]
In this module, youâll learn how to create and attach a âDisney Landâ FUNnel experience and sales sequence to the entry funnel crafted in module three that avoids the AHEM snooze fest đ„± đ€ đŽ emails and creates a âare you reading my mind, I neeeeeed that?!?!â đ€Ż feel from your audience.
My "mind reader" email formula & templates will have your audience drool over your every word!
Welcome to my simple yet extremely effective signature funnel design, complete with email flow templates and Ă la carte additions. Here, you'll learn how to build and customize your Disneyland-like funnel experience, plug'n'play your brilliance into the email templates, and maximize sales for your passive offer while reinforcing the strength of your brand.
We're about to add hours to your calendar & zeroes to your bank account through the power of âholy eff I just struck GOLDâ funnels.
The "Clients Never Leave" Formula Embedded in YOUR Business Model
Dive into the process of elevating client experience with practical (yet, MASSIVELY brand strengthening and client relationship building đ„) templates for onboarding, handling failed payments, and making your passive products irresistibly digestible â and actionable for the results your clients dream of.Â
We'll explore not only using character personas, quizzes, analogies, and sharing personal stories to create an engaging and memorable curriculum for your clients, but also what type of systems will benefit your client engagement levels inside and outside of your offers.Â
My Effortless Operation TOOLS handed right to YOU - "Get 100s of Hours Back!"
Master the skills needed for effortless operations that form the backbone of your Passive Business Model. This module focuses on automating lead generation, client/audience experience, and your top-of-funnel content creation process, freeing you from repetitive, time-sucking tasks.
Youâre going to learn the simple tech behind creating multiple 'living, breathing, foot-soldier' sales and nurture systems that generate revenue and support the lifestyle you desire, ensuring that every sale and client interaction is seamless (and of HIGH STANDARD) and requires minimal effort on your part.
I will show you EXACTLY how to magically multiply your pool of "ready-to-buy" clients and sales.
Without needing to be tech-savvy, an expert copywriter - even if you think you suffer from "nothing to sayâ or âI donât feel good enough to createâ syndrome.
PLUS... Quick Win She Goes Passive Resources (aka: the ultimate âunfair advantageâ)Â
Our pool of quick win hits are designed to speed up your 0 đđŒ Passive Offer + Cash FUNnel, setting you leagues ahead of those in your industry. Resources like:
- Converting Email TemplatesÂ
- Multiple FUNnel Flow Designs
- Plug 'n Play Lead Magnet Templates
- Passive Offer Creation Asset Templates [like Slide Decks, Workbooks, Lesson Builders, Offer Branding, Sales Page Templates, etc]
- List building templates [Multiple email opt-in methods like 'First To Know' opt-in templates/swipes and more]
- ...and more!
You will save a butt load of time executing and profiting from your funnel faster and more efficiently than ever! â°đš...
..and most importantly, you'll gain access to assets that empower you to construct more FUNnels and Passive Offers again and again. This way, you can develop a highly profitable, smoothly running passive business model that operates like a well-oiled machine, generating revenue on autopilot.
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All the nuts and bolts needed for various high converting FUN(nels), relationship-building emails [using the LYL formula] and how to amplify the buyers' journey and experience every step of the way.Â
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 A framework to build your own profitable passive offers, laying the groundwork for a scalable offer suite that your clients never want to leave
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 Implementable strategies and quick plug ân play resources to turn Instagram lurkers into âhot audience membersâ in your email list, effectively turning lurking lead into loyal client â on autopilotÂ
This is NOT a one-size-fits-all program that pools you for an award in the 'one-hit-wonder-online-business-category' [not a prize people are loving these days]!
There are weaved-in CUSTOM pathways and various protocols to ensure everything you create using 'She Goes Passive' as your roadmap aligns with what's working in 2024 and strategically benefits your unique brand and offer suite. This approach guarantees that your efforts make perfect sense for maximizing profit, strengthening your brand, and laying the foundation for future scalability.
- A future PASS to a LIVE She Goes Passive Cohort. The program is immediately available to implement and execute Self-Paced Style. However, each student is guaranteed access to ONE Live Cohort. The Next live cohort will be in Fall/Winter 2024. The LIVE Cohort with have Coaching and Customization Calls: Get real-time guidance and personalized strategies to navigate your unique business landscape.
- Streamlined Q&A Sessions: Say goodbye to long waits on live Q & A calls and Say hello to efficient af Custom Pathway Asynchronous Calls (this will be a new program standard for your offers)
- Step-by-Step Integrational & Actionable Educational Trainings: Comprehensive training modules designed for digestibility, MASSIVE practical application and immediate execution and results. Walk in She Goes Passive with ideas, walk out with Passive Income Generating FUNnel!
- Custom Pathway Protocols and Deliverables: Every aspect of your business is considered, ensuring your unique needs are met with precision and care [One-Size-Fits-All programs are so 2023].
- Resource Department: full of email, FUNnel, sales Page, onboarding copy and business asset templates [...and more] that would make any CEO wet đŠ [were shaving years off your execution time]
- Tech Department: Need a little extra tech âhand holdingâ? I'm a bit of a Tech Queen, and my superpower is making you into one, too, as you attract new leads on autopilot and bring your cash FUNnel to life.Â
The VIP-exclusive track ensures you receive tailored 1:1 support, personalized guidance, and advanced resources to maximize your She Goes Passive success.
$8k worth of VIP support is YOURS for only $3k —ïž
The first 10 She Goes Passive Queens đ to claim their spots inside my She Goes Passive CASTLE đ° will get:
- AÂ Custom Offer Suite & Business Model Audit
- A seat to an Exclusive Kick Start Coaching Call where I can personally recommend what passive offer and funnel you should create first that aligns seamlessly with your unique business model - putting those Decisive Pants ON for you đ
- Those of you who register now will be granted any other bonuses revealed throughout the launch (think copy workshop đ)
Think of the Kick Start Coaching Call as your business's adrenaline shot â a perfect blend of strategic insight, personalized coaching, and the ultimate launchpad for your most profitable business play yet!
Are you ready to get people panting, drooling, and [INSERT OTHER UNSEEMLY, ANIMAL-LIKE DEMONSTRATION OF DESIRE]-ing to plunk down good money for your offers through the power of FUNnels and a strategically designed passive business model?! Day-in, day-out! đ„”đ€€đ»
